Sus-Afric Institute Building Skills for Career Excellence

Become an expert in designing effective campaigns to address a wide range of social issues, including: - Promoting health behaviors (e.g., vaccination, hygiene, use of toilets, ending GBV, promoting peace, adoption of new farming practices, family planning, nutrition etc) through Social Behavior Change Communication (SBCC). Awareness raising is not enough to change behaviour. SBCC is a systematic process that uses communication to influence individuals and communities to adopt behaviors that lead to positive outcomes, particularly in areas like health, development, and social issues.   Raising awareness about social issues (e.g., gender equality, environmental protection).  Mobilizing communities to take action (e.g., disaster preparedness, community development).  Staff will learn how to apply tactics from marketing, social and community mobilization, mass media, entertainment, advocacy, interpersonal communication, social media and other communication approaches to support positive social and individual change. 

This masterclass is designed for NGO staff working in Gender, WASH, peace building, food security, health and nutrition, It empowers participants to design strategic communication initiatives that effectively drive social behavior change and enhance community impact. 

A comprehensive capacity strengthening program for Non-Profit Organizations (NPOs) in governance structures, enhanced project development, and strengthened financial management systems. This builds trust with partners and donors, significantly increasing their access to grants.

This program runs for one year, the partners take an assessment, to enroll in the program and are supported to strengthen their institutions. 

The program will run one hour per day online  trainings and capacity building. The following topics are covered on different days 

1. Institutional governance, setting up the board, and organization internal controls 
2.  Positioning your organization
3. Branding, communication strategy and digital presence 
4. Strategic planning and business development / resource mobilization 
5. Project implementation, monitoring, evaluation and documentation 
6. Financial management, budget control and grants management 
7. Donors and partnership Development
8. Preparing for donors and partner visits
9. Developing a resource mobilization strategy
10. Communication for resource mobilization 

Gain   on-the-job  high-level competencies in non-profit business development, strategic resource mobilization, brand alignment, and relational donor management.

Key objectives 

Non-Profit Business Development

Expanding mission-aligned impact and program sustainability.

Diversified resource mobilization (grants, sponsorships, earned income).

Donors, institutional grantors, local partners, and beneficiaries.

Social Return on Investment (SROI), beneficiary reach, and donor retention.

Mission alignment, democratic engagement, and collaborative affinity.

Key outputs 

Mission-Aligned 12-Month Operational Plan

Comprehensive Resource Mobilization Action Plan

Brand Pillars & Collaborative Positioning Framework

Forensic Funder-Mapping Spreadsheet & Tracker

Localization Transition & Nexus Co-Design Model

Multi-Party Teaming Agreement & Due Diligence Protocol

12-Month Relational Donor Stewardship Campaign

Weighted Go/No-Go Opportunity Evaluation Scorecard

Problem-solving public, private sector tech Products Design, development, piloting and scaling

Involves a holistic approach to technology and product development by incorporating human-centered design and systems thinking. It emphasizes on understanding user needs through iterative design, prototyping, and problem-solving to create innovative and sustainable solutions. We help enterprises in Ideation (Idea Generation): Brainstorming new product concepts based on customer needs and market research Idea screening, concept development and testing, developing a detailed product concept and testing it with potential users. We conduct business analysis, financial evaluation, including costs, projected sales, and profit potential.

Key support services

1. Product Development & Prototyping:  SUS-AFRIC provides coaching to enterprises throughout their journey in Building a working version or prototype, with engineers designing the actual product.

2. Business model design- SUS-AFRIC advises enterprises on how to improve their business model to achieve competitive advantage. 

3. Business plan development- SUS-AFRIC supports enterprises to come up with viable business plans, ensuring profitability and viability. 

4. Marketing strategy development. SUS-AFRIC supports enterprises to come up with clear winning marketing strategies for their products. Developing customer targeting, supply chains and communication channels. 

5. Business plan development- Based on demand, studies, SUS-AFRIC supports enterprises to come up with viable business plans  

6. Testing and Validation: User centric testing or pilot programs to ensure the product functions properly and meets user needs.

7. Product branding and packaging- Based o consumer study, SUS-AFRIC supports enterprises on how to package and brand products.

8. Commercialization (Launch):  SUS-AFRIC supports enterprises in releasing the product to the market, along with marketing, distribution, and support strategies.

Gain practical experience in data-driven research, project implementation, and analysis. This opportunity will help you master essential skills, providing a platform to design impactful solutions through evidence linking practice to realities of crosscutting challenges and evaluate success effectively for impact.

Module 1: Strategic Research Methodologies

Module 2: Systemic Market Diagnostics and Value Chain Facilitation 

Module 3: Advanced Monitoring, Evaluation, and Impact Assessment Frameworks 

Module 4: Revelation, Strategic Learning, and Public Policy Influence 

Module 5: Institutional Integration and Strategic Operationalization Guidelines

Training designed for finance mangers, operations mangers and business development mangers and officers and  SME operators with the practical tools to map costs, calculate margins, diagnose financial leaks, and make data-backed operational decisions like

· Inventory Leakage: Identifying losses due to theft, spoilage, or dead stock.

· Underpricing: Recognizing when the business is absorbing value chain cost increases instead of passing them to the customer.

·  Variance Analysis: Comparing the budget (what we expected to spend/make) against the actuals (what actually happened) and investigating the difference.

·  Break-Even Analysis: Determining exactly how many units or hours of service must be sold just to keep the lights on (Formula: Fixed Costs / Contribution Margin per unit).

This training focuses purely on managerial finance—the day-to-day numbers that dictate survival and growth.  Financial Analysis for Decision Making curriculum, is structured to trace costs and margins directly through the value chain.

Financial Analysis for Decision-Making

Module 1: The Anatomy of Costs: Business owners must understand how their costs behave

Module 2: Costing Along the Value Chain: Participants map their specific business. We look at where money enters and exits the business at every single stage of operations.

Module 3: Margins and the Break-Even Point:  Focuses on the "right calculations" you mentioned—the core formulas every business owner should know by heart.

Module 4: Diagnosing Losses ("Plugging the Leaks"): This is the forensic part of the training. How do you find out why the business is losing money?

Module 5: Financial Decision Making in Action- Make vs. buy decisions, pricing strategies, scaling profitably